Yesterday, IIDEA’s Quality and Technical Sales Manager (Matthew Sier) attend the launch event for the 2023 entry to the Formula Student Racing competition from the SHU Racing Team. IIDEA first supplied parts to the Sheffield Hallam University Team in 2016 becoming sponsors the following year, and have continued sponsorship ever since!
As with previous years, the launch event is the first time the car has been seen by anyone outside the design and build team at the university. As always for us, it is fascinating to see how each new team build on the work from previous teams and evolve ideas, design and construction of the car learning and progressing as they go with each annual incremental step.
We are excited to see the car compete against the rest of the teams at the Formula Student event at Silverstone later this month. It is always interesting from year to year to see how next team build further on what will hopefully be a very competitive car.
As one of the headline sponsors of the team, it was great to see our name prominently displayed in several locations on the car.
The car again features some very high-tech engineering applications including extensive use of carbon fibre including in the chassis.
There was a great deal of interest from the assembled guests as the cover came off the car giving everyone the chance to examine this wonderful looking vehicle.
The car looks stunning in the red, white and black colour scheme of the university and truly is a work of art as well as an engineering masterpiece.
